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Networking At SMX East 2015

Meeting your fellow attendees, speakers and exhibitors is a big part of the value of attending SMX East. Check out these networking activities for All Access and Networking pass attendees. Those with listings that include the logo are open to Expo+ pass holders. Please read the SMX Code of Conduct which is observed at all conference functions.

Make sure to check back for updates – we’ll be adding to this schedule!

SMX East Meet & Greet

Monday, September 28 from 6:00pm – 7:00pm

Where: Social Bar, 795 8th Avenue (between 48th & 49th) on the third floor loft and outside roof deck.

Sponsored by
Bruce Clay Inc.

Start your SMX East experience off right! Arrive early, pick up your badge and then join us for an informal evening reception with fellow attendees, speakers and invited guests. This event is open to All Access pass holders.

SMX Orientation: Optimizing Your Conference Experience

Tuesday, September 29 from 8:30am to 8:50am

New to SMX? Don’t miss this quick intro and be ready to get the most out of the conference. Conference Room 1A21 in the Javits Center Hall 1A

Meet & Eat Networking Lunches and Birds-Of-A-Feather Tables

Meet & Eat Networking Lunches and Birds-Of-A-Feather Tables

Register Now

Tuesday, September 29 through Thursday, October 1

There are two ways to get more out of lunch at SMX than just hot meals! All lunches are included for SMX East All Access pass holders. You’re certain to sit with knowledgeable and engaging people.

Like the experience to be a little more structured? Sign-up for a Birds of a Feather Table. These are great opportunities to continue the conversation with others who share your interests. Birds of a Feather topics will be posted a few weeks before the conference.

SMX Expo Hall Reception

Tuesday, September 29 from 4:45pm – 6:00pm

Trust us. The SMX Expo Hall Reception is the most fun you can have in an Expo hall. Everyone can join us to talk, relax and have drinks and snacks while you visit with all of the market leading solutions providers in the Expo Hall. See the full list here.

pass holders welcome.

Janes of Digital

Janes of Digital

Register Now

Tuesday, September 29 – 7:30pm to 9:30pm

Venue: 404

Address: 404 10th Ave, New York, NY 10001 (on the corner of 10th Ave and W 33rd St)

Distance from Javits: .3 mi or 6 min walking

Janes of Digital is a gathering of women who work in the search and digital space and want to support and encourage each other with a cocktail in hand. It’s like getting together with your friends after work, but better because these friends are also industry connections.

Join us for small bites, cocktails, connecting and a panel discussion with leaders in the industry. The evening discussion will focus on how individuals and organizations can foster a mindset and environment that help women build their personal brand and develop their careers.

All are welcome (this means you too, men), but space is limited, so all attendees will be asked to pre-register for this event. SMX East All-Access pass holders receive priority when pre-registering. Networking pass holders will be placed on a waitlist and notified if space is available the week before the event. Register Now!

Moderator: Michelle Robbins, Vice President of Technology, Third Door Media (@MichelleRobbins)

Michelle RobbinsMichelle RobbinsThird Door Media

Michelle entered technology in 1995, and has overseen all aspects of Third Door Media’s technology initiatives and web presences since its founding in 2006. She has built and leads the company’s development team, which, in addition to keeping the trains running on time for each of the 5 Third Door Media brand web sites (Search Engine Land, Marketing Land, Search Marketing Expo, Digital Marketing Depot and MarTech), also develops and maintains numerous custom back end applications and tools for each of the brands, to support operations and further TDM’s growth and the marketing services capabilities.

Prior to joining Third Door Media, Michelle consulted on web development and digital marketing, developing custom applications and implementing various web marketing initiatives for her clients including American Airlines, Honda Civic Tour, DMX Music, and more. Before making the switch to tech, Michelle lead the alternative radio promotion department at Disney’s commercial record label. She is passionate about engaging more women – and especially young teens – in the field of STEM, and actively mentors local high school students. She is a long time member of WITI (Women in Technology, International) and has moderated and spoken at the annual WITI conference, conducted a webinar for the WITI membership, and regularly speaks at domestic and international search marketing conferences.


Courtney Goldstein
Courtney Goldstein
Vice President of Digital Marketing

Courtney GoldsteinComcast

Courtney Goldstein is Vice President of Digital Marketing at Comcast, the largest cable and broadband provider in the United States. In this role, she oversees digital media strategy across Search (SEM & SEO), Display and Social acquisition channels – most notably managing Google’s 14th largest U.S. search advertising budget. Additionally, she is responsible for developing targeted and personalized customer journeys beginning in digital media and persisting throughout the Xfinity.com eCommerce and self-service experiences. Prior to Comcast, Courtney worked at American Express for over 10 years, holding various marketing roles. Most recently, she served as Vice President of Consumer Card Acquisition and Early Tenure Marketing Strategy, focusing on delivering optimal customer interactions across all online and offline marketing channels. Specifically, performing research and analysis to develop the communications plan, offer strategy, and messaging hierarchy that will drive key segments to engage and renew. Courtney holds a bachelor’s degree from Wharton and an MBA from Columbia University.

Marja Koopmans
Marja Koopmans
Microsoft Advertising

Marja KoopmansMicrosoft

Marja is a brand and product marketer with extensive global experience. She has been with Microsoft for over 10 years leading marketing and product innovation, and worked at Royal Philips as CMO for the Lighting division.

In her current role at Microsoft she leads product marketing for Microsoft Search Advertising (Bing) collaborating with the engineering team. To her joy she gets to combine her creativity with vast amounts of data, bringing together head and heart to help craft new strategies and put Microsoft Search Advertising on every marketer’s must-have list.

Marja started her career in strategy consulting where she quickly learned what it takes to grow a business and build high-performing teams. A fervent fan of Getting-Stuff-Done she creates environments where people thrive and can do their best work. She successfully established and grew the US presence for a UK based boutique consulting firm.

Marja calls Seattle home with her family, Labrador and other 4 legged creatures. She has a tremendous passion for running and other outdoor activities like mountain biking and skiing – probably all to compensate for her appetite for the delectable food of the Northwest. Her drive for technology carries over to her community where she actively promotes the STEM curriculum to younger learners.

Tania Yuki
Tania Yuki
Founder & CEO

Tania YukiShareablee
Tania Yuki is the founder and CEO of Shareablee, a leading provider of social content analytics for business. She has spent most of her career in digital marketing, measurement and analytics, and was recently honored with SmartCEO’s Brava Award, a Cynopsis Media Top Woman in Digital Award, a L’Oréal Women in Digital Next Generation Award, a Great Mind Award from the Advertising Research Foundation, was featured in Fast Company, and was named in Multichannel News’ 40 under 40 class and by Forbes as one of 12 women driving digital in New York.

Tania began her career as a media and internet attorney, specializing in digital rights management, IP and film financing. After moving to the US from Australia she was seduced by digital and went on to run an online video content network as head of acquisitions and branding and has also led product management for comScore’s Video Metrix, the world’s leading online video ratings service. Tania is also the founder of wimlink, an organization that holds regular events and seminars promoting entrepreneurship, leadership and the professional development of women.

SMX After Dark Party & Landy Awards Celebration

Wednesday, September 30 – 8pm to 11pm

This year’s SMX After Dark party will be bigger and better than ever – you won’t want to miss it! The evening event will feature an open bar, appetizers, networking and special entertainment.

Join search industry leaders and fellow colleagues as we “Celebrate the Power of Search” and honor the winners of the inaugural Landy Awards presented by Search Engine Land!

All profits from Landy Awards entry fees, sponsors and ceremony ticket sales will be donated to charity, continuing the search marketing community’s tradition of giving to worthy causes. This year’s charities are BeTheMatch.org and CODE.org.

Join us for SMX After Dark! Here’s how…

  • Buy your $75 After Dark ticket (donation fee) when you register for SMX or a workshop.
  • Already have a conference ticket? Just sign in using your registration number and add After Dark.
  • Just want to network at After Dark? Register for a free Expo+ pass and add the After Dark option.

Need help? Call us from 9am to 5pm Monday-Friday on (877) 242-5242 or (860) 591-5226 outside North America. Or e-mail us at registration@searchmarketingexpo.com.

$75 donation fee (tax deductible) is required of all attendees. Fee not included in any SMX or Workshop pass package.

Network Online Before and During SMX East 2015

The resources below will help you connect with others who have similar interests or work areas before you come to the show, so that you can have a successful conference network experience when you arrive. Check out these tools and ways you can share blog posts, photos and videos.

Registered with an All Access pass? Join the official SMX East event group. This SMX East All Access attendee only Facebook group will allow you to easily interact with others before, during and after the show. Once the group launches, you’ll receive the link to request to join, and we’ll approve your request as quickly as possible. It’s a great opportunity to participate in discussions, questions and show announcements prior to arriving on site!

Join our Facebook SMX Fan Page to network with others, take part in conversations, and keep up with SMX news and announcements throughout the year.

Twitter: SMX — Tell the world you’re coming to SMX by using the #smx hashtag on Twitter! You can also keep up before, during and after the conference by following our Twitter feed.

Google+ – Join our Google+ page to network with others, take part in conversations, and keep up with SMX news and announcements.

LinkedIn: SMX — Member of LinkedIn? Join the SMX group and connect with others who are interested in our conferences.

Instagram: SMX — Love taking photos? We’d love to see yours from the show. Follow Search Marketing Expo and share your photos by tagging them with #smx.

Youtube: SMX — Make sure to check out the SMX YouTube channel for video clips from SMX!

See you online and at SMX East in New York!

Tell Me More About SMX East!

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