Senior Digital Marketing Manager, Avis Budget Group
Daniela De Simone is a Senior Digital Manager at Avis Budget focused on Acquisition. She graduated from Penn State University, and then started her career as a digital marketer in NYC. After more than a decade working at top agencies, she decided to take a shot at the client side, eventually finding her way into car rental. Since then, she has helped shaped ABG's digital strategies for North and South American markets, with a focus on growth from International markets. She has since collaborated with additional teams at ABG to further evolve digital marketing, providing best practices and overall growth strategies for the organization.