Senior Manager, Paid Media & Community, Granular
Joe Martinez is the Senior Manager of Paid Media and Community for Granular in Milwaukee, Wisconsin. He loves to spend just as much time on marketing psychology and user experience improvement as he does with physical optimization to improve paid search results. In addition to being the main blogger for Granular, he has written for PPC Hero, SEMrush, Leadpages, Optmyzr, and BizTimes Media. He has hosted webinars for SEMrush and recently spoke at Confluence Conference in OKC. In 2016, he was named a Top 5 Rising Star in PPC by PPC Hero.