Group Product Planner, AdCenter, Microsoft
Rathna Sharad has been working in the online advertising and search space for the last 5 years. She joined adCenter engineering team during the beta testing of the adCenter product in the US, was responsible for building and evolving the core advertiser campaign management platform, tools and products. She now manages the Advertiser Planning team responsible for product roadmap and strategy for AdCenter web UI, desktop, advertising intelligence and API tools. Prior to joining Microsoft, she was IT manager at UPS, primarily responsible for enterprise solutions for Cargo operations and supply chain solutions, route-optimization and hub-integration strategies.