What makes SMX West so special is how we handcraft this show just for you. We’ve refined our process over the past 10 years and 40+ SMX events including SMX East, West, Advanced and Europe.
The goal of each SMX session is to make you a more successful search marketer. Sessions deliver SEM and SEO tactics you can implement right away to improve campaign performance, drive traffic, convert more visitors and grow your business.
Our programming team works with the editors of Search Engine Land, the publication of record for the search marketing community. We start months in advance, asking the Search Engine Land & Marketing Land communities what topics SEOs and SEMs would like to see covered. We also reach out to professional marketers working for brands, agencies and in-house teams.
The Search Engine Land staff then reconvenes with a group of trusted and independent authorities together for an agenda planning meeting. We discuss industry developments, hot topics, new products and tools – everything that matters to you. We aim to strike just the right balance between proven fundamentals and cutting edge topics that marketers need to know to keep their competitive edge sharp. We then carefully recruit speakers who are subject matter experts that deliver outstanding session experiences.
But attending SMX West goes way beyond just the agenda. Here are 5 reasons why you should join us in San Jose, March 21-23.
Vendor agnostic content: No one pays to speak at an SMX conference. Vendors appearing on the editorial program are invited for their expertise, not for their product or service. That will never change and remains a hallmark of the SMX experience.
Networking: Connect with your search marketing peers! SMX West offers several networking events, including our orientation session to maximize your conference experience, a kickoff reception, networking lunch tables and more… all included with your registration.
Brands That Have Attended SMX
Diverse Insights: Diversity is a distinctive feature of the SMX experience. We work hard to make sure all speakers provide unique perspectives and the very best information and actionable tactics.
Workshops: Take a deeper dive in SEO, advanced AdWords or paid social with a pre-conference workshop. Conducted by recognized thought leaders in their fields, these educational resources offer best-practices training and critical industry networking opportunities.
Amenities: Top notch conference amenities include industry-leading speakers, exceptional networking, actionable tactics, unlimited expo hall access, WiFi, meals and snacks all day long.
Why do we do all this? To ensure that you’ll leave SMX West with fresh takeaways, search marketing solutions, and new friends to make you a well-rounded SEO or SEM. You’ll be satisfied. We guarantee it!