June 8-10, 2020
Bell Harbor International Conference Center

All SMX Next sessions are now available on-demand... click to watch!

All SMX Next sessions are now available on-demand... click to watch!

FAQ for Search Marketing Expo – SMX Advanced

This page will answer many of the questions you may have about SMX Events. Can’t find an answer you’re looking for? Let us know how we can help.

Important Update About SMX Advanced 2020

Updated April 27, 2020

Due to the ongoing coronavirus outbreak, we have made the decision not to hold SMX Advanced June 8-10 in Seattle.

Our number one priority is the health and safety of our attendees, exhibitors, speakers, and staff; we fully support and agree with the recommendations from the CDC and WHO, and respect the orders from health and government officials in the state of Washington.

So, what’s next? SMX Next!

We invite you to join us online June 23-24 for SMX Next, a free virtual training experience you can enjoy from the comfort and safety of your home or office. Click here to learn more!

If you’re currently registered for SMX Advanced, we encourage you to contact to have your ticket transferred to SMX East 2020 (November 11-12 in NYC) or SMX Advanced 2021 (June 7-9 in Seattle). We’d love to see you there.

Why should I attend SMX Advanced?

SMX Advanced is for experienced search marketers. Sessions are fast-paced, interactive and don’t attempt to explain basic concepts.

What are the workshops?

Workshops are in-depth sessions facilitated by industry experts. Stay tuned for 2021 details.

What are the dates of the conference?

SMX Advanced will take place June 7-9, 2021, with pre-conference workshops taking place on June 7.

Where will SMX Advanced be held?

Bell Harbor International Conference Center 2211 Alaskan Way, Pier 66 Seattle, WA 98121

What are the conference hours?

Stay tuned for 2021 details.

What times are the Expo Hall open?

Stay tuned for 2021 details.

When can I pick up my badge?

Stay tuned for 2021 details.

How do I register?

Click here or call us at (877) 242-5242. Our business hours are 9:00AM to 5:00PM EST, Monday to Friday.

What passes are available and what can I attend?

Click here to see all of the SMX pass options and what you get.

When is the last day to register for the conference?

Space is limited – so the last day for registration will be when we meet the limit. SMX Advanced has sold out in each and every year it’s been held. We recommend you register early to secure your pass and hotel accommodations. Hotels fill up quickly as well.

May more than one person from my company attend?

Absolutely! Bring as many colleagues as you’d like! In fact, we’ve implemented three group ticketing packages at substantial discounts to help you.

What forms of payment are accepted and when is the payment due?

Payment is required to complete your registration.

The following forms of payment are accepted: American Express, Visa, MasterCard, Discover, Diners Club, and PayPal.

Checks and wire transfers are also accepted. Make checks out to Third Door Media, Inc. 279 Newtown Turnpike, Redding, CT 06896

Call us at (877) 242-5242 for wire transfers. Our business hours are 9:00AM to 5:ooPM EST, Monday to Friday.

What is the cancellation policy?

You may cancel your attendance by notifying our registration department by fax at (203) 702-5389 or email registration[at] up until the refund cutoff date (2021 cutoff date TBD). Your registration will be refunded less a $100 processing fee. Cancellations made after the refund cutoff date are non-refundable.

You may transfer your registration to another person in your company at any time by notifying Reselling SMX registrations is not permitted.

How can I book a room?

During the registration process, you will have the opportunity to secure your accommodations at a special negotiated rate at specific Seattle hotels. You may also book your room by calling (877) 242-5242. Stay tuned for 2021 lodging details. You must book your lodging through SMX in order to secure these rates.

What is the attire?

Business casual is recommended.

What is the weather like in Seattle this time of year?

On average, it rains only 1 of 3 days in June, which is very good for Seattle! But it can still be rainy and damp. The average high is 70 and low is in the 50s.

Who should I contact with my questions?

Please contact us via email at or call us at (877) 242-5242 from 9:00AM to 5:ooPM EST, Monday-Friday. You may also visit our website at

Who is responsible for SMX Advanced content?

SMX Advanced is programmed by the experts at Search Engine Land, the publication search marketers trust to deliver decision-informing news and thought-provoking analysis.

What is the relationship between Search Marketing Expo and Search Engine

SMX is produced by the Search Engine Land editorial team.

What is Third Door Media?

Third Door Media is the parent company of Search Marketing Expo,,,, and The MarTech Conference.

Parking & Mass Transit Info

The closest garage is the Art Institute/Bell Street garage, which is connected to the Bell Harbor via the sky bridge that crosses Alaskan Way.

Sorry, SMX cannot validate parking.

Republican Parking – 2225 Alaskan Way, Seattle, WA 98121

Diamond Parking Inc. – 2334 Elliott Avenue, Seattle, WA 98121 – 2 min walk

Diamond Parking Inc. – Western Avenue, Seattle, WA 98121 – 3 min walk

Metro transit offers many bus routes to take you within walking distance of Bell Harbor. The Waterfront Streetcar Line Bus MT 99 stops at Alaskan Way & Clay, two blocks north of Bell Harbor International Conference Center. Additionally, six buses service the 1st Avenue & Lenora Street stop, where there is a simple walk down the stairs or elevator ride to Alaskan Way, one block away from where Lenora dead-ends at the bottom of the hill. Once down the stairs or elevator, walk two blocks to the right to Bell Harbor.

For detailed Metro bus routes and information, go to Metro Transit Online or call (206) 553-3000.

The Light Rail
Closest stations: Westlake Station (4th and Pine), University Street Station (3rd and University).

For detailed information, go to:

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