Obsessed With SEO & SEM

November 13-14, 2019
Jacob K. Javits Convention Center

FREE Search Marketing Training & Networking In NYC

Expo+ passes deliver an opportunity for marketers to evaluate vendor products and services, network with industry leaders, and attend select full-length presentations.

Expo+ passes are FREE with pre-registration through November 12, 2019. After that, Expo+ passes are $49 at the door and online.

Stay tuned for a complete look at the Expo+ pass agenda!

Wednesday, October 24, 2018

TimeClinicsSolutionsClassroom
7:00-9:00Registration
9:45-10:00Break
10:00-11:00Content Clinic
Mellissa Jensen - Cisco, Marketing Manager for Digital Strategy, Content, and SEO  

Maggie Malek - MMI Agency, Head of Social Media  


Link Building Secrets SEOs Won't Share: How To Build A Link Profile That Ranks
Rowe Digital
Powered by AI: Meet the Microsoft Audience Network
Excel With Bing
11:00-11:30
Expo Hall Opens
SMX Theater
11:00-11:15
WordPress SEO by Bruce Clay
11:15-11:30
How to Utilize AI-Based Call Attribution to Optimize Paid Search - Invoca
11:30-12:30SEO Site Clinic
Christine Churchill - KeyRelevance, President  

Eric Enge - Perficient Digital, General Manager  


Optimizing the Path to Conversion: Leveraging Social Proof to Increase Sales
Trustpilot
Optimizing your Shopping Campaigns for the Retail Holidays
Excel With Bing
12:30-2:00
Expo Hall Time
SMX Theater
12:45-1:00
JS and SEO: Misconceptions, Misunderstandings, and Reality - Botify
1:00-1:15
Protect Your Brand: The Best Defense Is A Good Offense - Adthena
1:15-1:30
How To Get Buy-In For SEO From Those That Matter - RavenTools
1:30-1:45
Convert More Ad Clicks: Add Post-Click Optimization to Your Marketing Stack - Instapage
1:45-2:00
Running Digital Campaigns in China - Digital Crew
2:00-3:00SEM Tune-Up Clinic With The SMX Mechanics
Julie Friedman Bacchini - Neptune Moon, President  

Brad Geddes - AdAlysis, Co-Founder  

Frederick Vallaeys - Optmyzr, Inc., CEO  


The Rise of e-commerce Search Advertising
Amazon Advertising
The Future at Bing: Product and Innovation on the Horizon
Excel With Bing
3:00-3:30
Expo Hall Time
SMX Theater
3:00-3:15
Creating High-Value City Pages For Local SEO That Delight Visitors And Drive Traffic - Crowd Content
3:15-3:30
Automating Workflows to Scale With Ease - Accelo
3:30-4:45Social Media Clinic
Joe Martinez - Clix Marketing, Director of Client Strategy  

Veronica McGhee - Cramer-Krasselt, Social/Search Supervisor  

Mark Traphagen - Perficient Digital, Content Strategy Director  


Mastering SEO Silos
Bruce Clay, Inc.
The Power of Unsilo-ed Search Data!
Excel With Bing
4:45-6:00

SMX Theater
4:45-5:00
Talking SEO At Your Company - Page One Power
5:00-5:15
How (and Why) to Rank in Position Zero - Stone Temple Consulting
5:15-5:30
Welcome to the Jungle: The Rise of Amazon Advertising - Marin Software
6:00-7:00

Thursday, October 25, 2018

TimeClinicsSolutions
Classroom
7:00-9:00Registration
9:45-10:00
Break
10:00-11:00SEO Site Clinic
Dave Davies - Beanstalk Internet Marketing, CEO  

Christi Olson - Microsoft, Head of Evangelism for Search  


Everyone's Doing Machine Learning. What's Your Edge?
[24]7.ai
On The Cutting Edge: Google Text Ads In 2018
Learn With Google
11:00-11:30
Expo Hall Opens
SMX Theater
11:00-11:15
Deconstructing Storytelling: Build Content That Customers Connect To - Compose.ly
11:15-11:30
Structuring Your SEM Accounts for Machine Learning Success - Acquisio
11:30-12:30Link Building & Influencer Marketing Clinic
Paddy Moogan - Aira, Co-Founder  

Joe Sinkwitz - Intellifluence, CEO  


Build Out A Better Account With Google Ads Power Tools
Learn With Google
12:30-2:00
Expo Hall Time
SMX Theater
1:00-1:15
Everybody Lies: Why Data is Key to Influencer Marketing - Upfluence
1:15-1:30
New Research: The State Of Amazon Advertising - Search Engine Land
1:30-1:45
International SEO: Optimizing Your Site for a Global Marketplace - Dragon Metrics
2:00-3:00CRO/Landing Page Clinic
Amalia Fowler - Snaptech Marketing, Account Director  

Frederick Vallaeys - Optmyzr, Inc., CEO  


Delivering Fast, Assistive Experiences To Supercharge Your Google Ads Performance
Learn With Google
3:00-3:30
3:30-4:30Analytics Clinic
Ben Kuehn - Google, Measurement Solutions Consultant  

Jon Meck - LunaMetrics, Senior Marketing Director  


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