Obsessed With SEO & SEM

November 13-14, 2019
Jacob K. Javits Convention Center

FREE Search Marketing Training & Networking In NYC

Investing a few hours or two days at SMX is the ideal way to discover new solutions to your marketing challenges. You’ll meet dozens of participating vendors, meet likeminded marketers at exclusive networking events, get answers to specific questions in our clinics, and attend exhibitor presentations in the Solutions Track and in the SMX Theater… all for FREE with an Expo+ pass.

The Expo+ pass packs a ton of value…

  • Find the right marketing technology for your business. Efficiently evaluate 20+ exhibitors in the Expo Hall to find the right solution for your company’s needs and budget.
  • Attend vendor presentations. Swing by the Solutions Track for full-length presentations from our exhibitors. Visit the SMX Theater for bite-sized case studies and demos.
  • Make career-advancing connections. Meet prospective clients, partners — even future talent. You’ll add to your circle of professional contacts at networking events like our Expo Hall Reception.
  • Get answers to your specific questions. Attend our clinics, full-length 100% Q&A sessions – seriously! No PowerPoints. No presentations. No agenda. Just a panel of friendly experts sitting at a table ready to answer your questions. Everything from account audits (yeah, they’ll literally pull up your account and go through it, if you want!) to advice about your search marketing curiosities. At SMX East, we’re hosting clinics on SEO, SEM, Social Ads, Google Analytics, And Amazon Ads. Don’t miss out!

Here’s a recap of everything you get…

  • Admission to the Expo Hall and all solution providers
  • Clinics
  • Select networking events
  • Full-length Solutions Track sessions led by market-defining vendors
  • Bite-sized tutorials, case studies, and demos in the SMX Theater
  • Downloadable conference speaker presentations
  • The SMX mobile app

Stay tuned for more Expo+ agenda details!

Get your Expo+ pass now!

Expo+ passes are FREE with pre-registration through November 12, 2019. After that, Expo+ passes are $49 at the door and online. Don’t wait!

Wednesday, October 24, 2018

TimeClinicsSolutionsClassroom
7:00-9:00Registration
9:45-10:00Break
10:00-11:00Content Clinic
Mellissa Jensen - Cisco, Marketing Manager for Digital Strategy, Content, and SEO  

Maggie Malek - MMI Agency, Head of Social Media  


Link Building Secrets SEOs Won't Share: How To Build A Link Profile That Ranks
Rowe Digital
Powered by AI: Meet the Microsoft Audience Network
Excel With Bing
11:00-11:30
Expo Hall Opens
SMX Theater
11:00-11:15
WordPress SEO by Bruce Clay
11:15-11:30
How to Utilize AI-Based Call Attribution to Optimize Paid Search - Invoca
11:30-12:30SEO Site Clinic
Christine Churchill - KeyRelevance, President  

Eric Enge - Perficient Digital, General Manager  


Optimizing the Path to Conversion: Leveraging Social Proof to Increase Sales
Trustpilot
Optimizing your Shopping Campaigns for the Retail Holidays
Excel With Bing
12:30-2:00
Expo Hall Time
SMX Theater
12:45-1:00
JS and SEO: Misconceptions, Misunderstandings, and Reality - Botify
1:00-1:15
Protect Your Brand: The Best Defense Is A Good Offense - Adthena
1:15-1:30
How To Get Buy-In For SEO From Those That Matter - RavenTools
1:30-1:45
Convert More Ad Clicks: Add Post-Click Optimization to Your Marketing Stack - Instapage
1:45-2:00
Running Digital Campaigns in China - Digital Crew
2:00-3:00SEM Tune-Up Clinic With The SMX Mechanics
Julie Friedman Bacchini - Neptune Moon, President  

Brad Geddes - AdAlysis, Co-Founder  

Frederick Vallaeys - Optmyzr, Inc., CEO  


The Rise of e-commerce Search Advertising
Amazon Advertising
The Future at Bing: Product and Innovation on the Horizon
Excel With Bing
3:00-3:30
Expo Hall Time
SMX Theater
3:00-3:15
Creating High-Value City Pages For Local SEO That Delight Visitors And Drive Traffic - Crowd Content
3:15-3:30
Automating Workflows to Scale With Ease - Accelo
3:30-4:45Social Media Clinic
Joe Martinez - Clix Marketing, Director of Client Strategy  

Veronica McGhee - Cramer-Krasselt, Social/Search Supervisor  

Mark Traphagen - Perficient Digital, Content Strategy Director  


Mastering SEO Silos
Bruce Clay, Inc.
The Power of Unsilo-ed Search Data!
Excel With Bing
4:45-6:00

SMX Theater
4:45-5:00
Talking SEO At Your Company - Page One Power
5:00-5:15
How (and Why) to Rank in Position Zero - Stone Temple Consulting
5:15-5:30
Welcome to the Jungle: The Rise of Amazon Advertising - Marin Software
6:00-7:00

Thursday, October 25, 2018

TimeClinicsSolutions
Classroom
7:00-9:00Registration
9:45-10:00
Break
10:00-11:00SEO Site Clinic
Dave Davies - Beanstalk Internet Marketing, CEO  

Christi Olson - Microsoft, Head of Evangelism for Search  


Everyone's Doing Machine Learning. What's Your Edge?
[24]7.ai
On The Cutting Edge: Google Text Ads In 2018
Learn With Google
11:00-11:30
Expo Hall Opens
SMX Theater
11:00-11:15
Deconstructing Storytelling: Build Content That Customers Connect To - Compose.ly
11:15-11:30
Structuring Your SEM Accounts for Machine Learning Success - Acquisio
11:30-12:30Link Building & Influencer Marketing Clinic
Paddy Moogan - Aira, Co-Founder  

Joe Sinkwitz - Intellifluence, CEO  


Build Out A Better Account With Google Ads Power Tools
Learn With Google
12:30-2:00
Expo Hall Time
SMX Theater
1:00-1:15
Everybody Lies: Why Data is Key to Influencer Marketing - Upfluence
1:15-1:30
New Research: The State Of Amazon Advertising - Search Engine Land
1:30-1:45
International SEO: Optimizing Your Site for a Global Marketplace - Dragon Metrics
2:00-3:00CRO/Landing Page Clinic
Amalia Fowler - Snaptech Marketing, Account Director  

Frederick Vallaeys - Optmyzr, Inc., CEO  


Delivering Fast, Assistive Experiences To Supercharge Your Google Ads Performance
Learn With Google
3:00-3:30
3:30-4:30Analytics Clinic
Ben Kuehn - Google, Measurement Solutions Consultant  

Jon Meck - LunaMetrics, Senior Marketing Director  


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