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Search Marketing Expo – SMX London

22 & 23 May, 2018
etc.venues Bishopsgate


SMX London Exhibitors, Sponsors and Partners

Sponsor

Information about our Sponsors will follow soon.

Exhibitors

Adference
Booth Number
1

Adference provides best-performing optimization for Amazon PPC and Google AdWords. Adference’s science-based bid management technology empowers advertisers to automatically place the right bids for millions of products and keywords. We make the most of your pay-per-click campaigns on Amazon and in Google AdWords by performing complex bid calculations, combining several factors to reach highly accurate answers to such questions such as: How will conversion rates develop in the future? And how large will expected basket values be? We calculate those factors using a dynamic approach based on Bayesian statistics. Our decision models have revolutionized the algorithmic optimization of online advertising and are used by renowned European companies as Zalando, real, JAKO-O, SYZYGY, pilot, eprofessional, Project A, Sixt Leasing, MyHammer, About You, shopping24 and Finanzcheck.

Adthena is the market leader in competitive intelligence for search, serving hundreds of the world’s largest advertisers and their agencies. Using a unique, patented “whole market view”, digital marketers can finally get a clear, unbiased view of their competitive landscape. Adthena’s unrivaled solution reduces costs, drives customer acquisition, protects brands and offers strategic decision intelligence. Adthena’s team of competitive intelligence experts support the success of their clients through an excellent customer experience.
Adthena won “Best Search Software Tool” at the UK Search Awards in 2016, while CEO & Founder Ian O’Rourke was recognised as the “Best Developing Entrepreneur 2016” by the London Guild of Information Technologists. Adthena operates offices in London and Sydney serving clients globally.

Search is more than just a collection of web links
As a result of many investments in Bing, such as the partnership with Yahoo!, Microsoft's position in Germany is expanding steadily. One of the key factors in this respect is the understanding of what search means, because Microsoft not only provides web links but also integrates the technology of its search engine into all Microsoft services. For example, as a result of Cortana, the personal digital assistant, Bing is an integral component of Windows 10 and demonstrates most impressively how search is adapting to changing needs. Other technology companies also use Bing. For example, Amazon relies on Microsoft's search engine within its Fire devices, Apple's language assistant Siri delivers Bing results and Bing is also integrated in the Twitter and Facebook translation service. With Bing Ads you get the necessary insights, checks and support to enable you to reach your customers and achieve your business goals to optimum effect. For more detail, visit: www.bingads.de

Microsoft Germany GmbH
Microsoft Germany GmbH, founded in 1983, is a subsidiary of the Microsoft Corporation/Redmond, USA, the world’s leading manufacturer of standard software, services and solutions, with a turnover of 93.58 billion US dollars (accounting year 2015; 30 June, 2015). The net profit in the fiscal year 2015 was 18.16 billion US dollars. Microsoft Germany GmbH has six regional offices across Germany in addition to the company headquarters in Unterschleißheim in Munich, and employs around 2,700 employees. Together with around 31,000 partner companies, it supports companies from all industries and of all sizes. Advanced Technology Labs Europe (ATLE) in Munich conducts research focusing on IT security, data protection, mobility, mobile applications and web services.

Majestic (formerly Majestic SEO) has the largest and freshest backlink index – and backlinks DO matter, which means no other link database can give you the same amount of trusted data to identify market trends within your industry.
Recognised by her Majesty the Queen for Enterprise in the International Trade category, Majestic won the highest honour a British company could achieve in 2017. With a track record of delivering reliable data over the last 10 years, the Majestic Flow Metrics of Trust Flow, Citation Flow and Topical Trust Flow, allow you at the touch of your fingertips to see the online relationships that are having an impact on your Search Engine ranking.

Marin Software provides a leading digital ad management platform. Offering an integrated platform for search, display, social, and mobile marketing, Marin helps advertisers and agencies improve financial performance, save time, and make better decisions. Headquartered in San Francisco, with offices worldwide, Marins technology powers marketing campaigns in more than 160 countries. For more information, please visit: http://www.marinsoftware.co.uk.

Media partners

Crowd Reviews: http://www.crowdreviews.com/best-human-resource-software
CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users which have experienced products and services first-hand and have an interest in letting other potential buyers their thoughts on their experience. CrowdReviews.com is driven by an algorithm allowing for both customers and providers of products and services to understand how the rankings are determined. The service can be used by potential buyers to learn more about their vendors prior to making a purchasing decision.

Digital Agency Network (DAN) focuses on collaboration, knowledge-sharing, business support and exploration. DAN is a global network of carefully selected, highly talented, independently operated marketing & advertising agencies with digital DNA. DAN’s mission is to support member agencies’ businesses and enhance the intelligence, expertise, reach and effectiveness of the members through knowledge sharing and collaboration. Today, there are more than 500 DAN member agencies operating in 76 cities worldwide. All member agencies are amongst the market leaders in their respective countries in terms of creativity, with an impressive portfolio of campaigns and awards.

WEBSITE: https://digitalagencynetwork.c...

Official SMX London Blog Partners

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