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TRACK

Keynote

Why We’re All Getting Search Reporting Wrong In 2021

Description

Carolyn Lyden
Director of Search Content, Search Engine Land

TRACK

SEO

Part One: Configuring SEO Measurement Tools, Reporting For Success And Identifying SEO Issues To Resolve

Description

Brett Snyder
CEO, Knucklepuck

Barry Schwartz
SEO Editor, Search Engine Land

George Nguyen
Editor, Search Engine Land

TRACK

PPC

Part One: Reporting Across The Organization

Description

Amanda Farley
VP of Growth, Aimclear

Maria Corcoran
Senior Global Performance Marketing Platform Manager, Adobe Systems

Carolyn Lyden
Director of Search Content, Search Engine Land

Matt Van Wagner
President, Find Me Faster

TRACK

SEO

Part Two: Fixing Technical SEO Issues That Keep You From Achieving Your Goals

Description

JR Oakes
Senior Director of Technical SEO Research, LOCOMOTIVE

Barry Schwartz
SEO Editor, Search Engine Land

George Nguyen
Editor, Search Engine Land

TRACK

PPC

Part Two: Google Analytics 4 For Paid Search Managers

Description

Ken Williams
General Manager of Google Solutions, Search Discovery

Carolyn Lyden
Director of Search Content, Search Engine Land

Matt Van Wagner
President, Find Me Faster

TRACK

SEO

Part Three: Analyzing Metrics, Proving Success And Improving Search Results

Description

Miracle Inameti-Archibong
Head of SEO, Erudite LTD

Martha van Berkel
CEO, Schema App

Barry Schwartz
SEO Editor, Search Engine Land

George Nguyen
Editor, Search Engine Land

TRACK

PPC

Part Three: Insider Knowledge – Understanding Reports In Google And Microsoft Platforms

Description

Andrew Goodman
Founder & President, Page Zero Media Inc.

John Lee
Head of Evangelism, Microsoft

Carolyn Lyden
Director of Search Content, Search Engine Land

Matt Van Wagner
President, Find Me Faster

TRACK

SEO

Part Four: Google Analytics 4 And The Future Of SEO Analytics

Description

Yehoshua Coren
Founder, Analytics Ninja LLC

Barry Schwartz
SEO Editor, Search Engine Land

George Nguyen
Editor, Search Engine Land

TRACK

PPC

Part Four: Actionable Competitive Reporting

Description

Steven Hammer
President, RankHammer

Tamara Westman
Media Manager, Bounteous

Matt Van Wagner
President, Find Me Faster

Carolyn Lyden
Director of Search Content, Search Engine Land

TRACK

SEO

Overtime: Q&A With Today's SEO Speakers

Description

Brett Snyder
CEO, Knucklepuck

Miracle Inameti-Archibong
Head of SEO, Erudite LTD

Martha van Berkel
CEO, Schema App

Yehoshua Coren
Founder, Analytics Ninja LLC

JR Oakes
Senior Director of Technical SEO Research, LOCOMOTIVE

Barry Schwartz
SEO Editor, Search Engine Land

George Nguyen
Editor, Search Engine Land

TRACK

PPC

Overtime: Q&A With Today's PPC Speakers

Description

Amanda Farley
VP of Growth, Aimclear

Maria Corcoran
Senior Global Performance Marketing Platform Manager, Adobe Systems

Ken Williams
General Manager of Google Solutions, Search Discovery

Andrew Goodman
Founder & President, Page Zero Media Inc.

John Lee
Head of Evangelism, Microsoft

Steven Hammer
President, RankHammer

Tamara Westman
Media Manager, Bounteous

Matt Van Wagner
President, Find Me Faster

Carolyn Lyden
Director of Search Content, Search Engine Land

TRACK

Solutions

Custom Reports Your Boss And C-Suite Will Love

Description

Ashley Fletcher
VP of Marketing, Adthena

TRACK

Featured Speaker

Using Google Analytics Data To Map Digital Strategy Success

Description

Colleen Harris
Senior Product Manager for Business Intelligence, Sincro

TRACK

SEO

SEO Community Meetup

Description

Brett Snyder
CEO, Knucklepuck

Martha van Berkel
CEO, Schema App

Colleen Harris
Senior Product Manager for Business Intelligence, Sincro

JR Oakes
Senior Director of Technical SEO Research, LOCOMOTIVE

Barry Schwartz
SEO Editor, Search Engine Land

George Nguyen
Editor, Search Engine Land

TRACK

PPC

PPC Community Meetup

Description

Amanda Farley
VP of Growth, Aimclear

Maria Corcoran
Senior Global Performance Marketing Platform Manager, Adobe Systems

Ken Williams
General Manager of Google Solutions, Search Discovery

Andrew Goodman
Founder & President, Page Zero Media Inc.

John Lee
Head of Evangelism, Microsoft

Steven Hammer
President, RankHammer

Tamara Westman
Media Manager, Bounteous

Matt Van Wagner
President, Find Me Faster

Carolyn Lyden
Director of Search Content, Search Engine Land

TRACK

Workshop One

SEO For Developers Workshop - Day One

Description

Detlef Johnson
Owner, SearchReturn

TRACK

Workshop Two

Google Tag Manager For Marketers And Analysts Workshop - Day One

Description

Samantha Barnes
Director, Analytics & Insight, Bounteous, Inc.

TRACK

Workshop One

SEO For Developers Workshop - Day Two

Description

Detlef Johnson
Owner, SearchReturn

TRACK

Workshop Two

Google Tag Manager For Marketers And Analysts Workshop - Day Two

Description

Samantha Barnes
Director, Analytics & Insight, Bounteous, Inc.

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