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March 13-15, 2018

10 years of search marketing success

FAQ For Search Marketing Expo – SMX West

This page will answer many of the questions you may have about SMX West. Can’t find an answer you’re looking for? Click here and let us know how we can help.

Why should I attend?

Search Marketing Expo is for search engine marketing and internet marketing professionals of all skill levels and experience. This event offers:

Exceptional Content: The content is so compelling, you’ll want to implement what you’ve learned before leaving the conference. Increase the number of people who come to your site with ROI enhancing paid search advertising (PPC), search engine optimization (SEO) and social media marketing techniques and best practices.

Invaluable Connections: We do networking right at SMX by providing the opportunities and the tools for you to meet new contacts, reconnect with colleagues and continue those invaluable relationships beyond the last conference day.

Essential Conveniences: Being out of the office means balancing your every-day responsibilities with maximizing your conference time. We get it, and to help you juggle those responsibilities we provide always available and free Wi-Fi in conference session. Plus you’ll never have to hunt down a cup of coffee, snack or a hot lunch…or WiFi network. It is all included at SMX West.

Who is responsible for the SMX West content?


SMX West is programmed by the editors of Search Engine Land, the website that search marketers trust to deliver decision-informing news and thought-provoking analysis. Search Engine Land founder Danny Sullivan and VP of Conference Editorial Chris Sherman lead content development.

What are the dates of SMX West 2017?

March 21-23, 2017

The SMX “Meet & Greet” opening reception is on Monday, March 20 (location TBD)

Where is the conference being held?

San Jose McEnery Convention Center: 150 West San Carlos St., San Jose, CA 95110

map »

Conference Hours:

Tuesday, March 21 from 9am – 6:45pm

Wednesday, March 22 from 9am – 4:45pm

Thursday, March 23 from 9am – 4:30pm

Expo Hall Hours:

Tuesday, March 21 from 12:00pm – 6:45pm

Wednesday, March 22 from 10:00am – 4:00pm

Registration Times:

Tuesday, March 21 from 7:30am – 6:45pm

Wednesday, March 22 7:30am – 4:45pm

Thursday, March 23 from 8am – 3pm

(subject to change)

How can I attend?


Click here to see all of the SMX pass options and what you get.

All Access Pass

You may register for the entire conference, which will give you access to all sessions including keynotes and educational sponsored sessions, speaker presentations, exhibit hall, free WiFi access, refreshment breaks, networking lunches, and parties including the SMX Meet & Greet opening reception.

Expo+ Pass

Expo+ passes are free if you register by March 20. They will be $49 on site. This pass will give you access to the Expo Hall, presentations in the SMX Theater and “Plus Sessions” hosted by SMX sponsors.

Pass Options
(See what you get)
Super Early Bird
Now – Dec 17
Early Bird
Dec 18 – Feb 11
Conference Rate
Feb 12 – Mar 20
On Site
All Access Pass $1,695 $1,795 $1,895 $1,995
All Access Pass + Workshop $2,495 $2,695 $2,895 $3,095
All Access Pass – One Day $895 $995 $1,095 $1,195
Workshop Only*
(Workshop Descriptions)
$895 $995 $1,095 $1,195
SMX Boot Camp
(Learn More)
$399 $499 $599 $699
Expo+ Pass
(Learn More)
Free Free Free $49

How do I register? 

Click here: https://marketinglandevents.com/smx/west/rates

You can also call (877) 242-5242 Monday-Friday from 9am to 5pm Eastern time.

Additional information is available on our website https://marketinglandevents.com/smx/west/

When is the last day to register for the conference?


Registration will be open until the conference ends. We recommend you register early to secure your pass and hotel accommodations. The conference hotel fills up quickly.

What forms of payment are accepted and when is the payment due?

The following forms of payment are accepted: American Express, Visa, MasterCard, PayPal and check. Payment is required to complete your registration.

If paying by check, mail your record and payment to: Third Door Media, Inc. 279 Newtown Turnpike Redding, CT 06896. Checks must be payable to Third Door Media.

May more than one person from my company attend?

Absolutely! Bring as many colleagues as you’d like! In fact we’ve implemented three team ticketing packages at substantial discounts to help you:

Pass Options Super Early Bird
Now – Dec 17
Early Bird
Dec 18 – Feb 11
Conference Rate
Feb 12 – Mar 20
On Site
All Access Passes
3 Pack – Save 10% $4,500 $4,800 $5,100 N/A
6 Pack – Save 15% $8,600 $9,100 $9,600 N/A
12 Pack – Save 20% $16,200 $17,000 $18,200 N/A
All Access + Workshop
3 Pack – Save 10% $5,850 $6,300 $6,900 N/A
6 Pack – Save 15% $11,000 $12,000 $13,000 N/A
12 Pack – Save 20% $21,000 $22,500 $24,000 N/A
Workshop Only
Workshop Only – 3 Pack $2,300 $2,500 $2,750 N/A
Workshop Only – 6 Pack $4,300 $4,800 $5,200 N/A
Workshop Only – 12 Pack $8,000 $9,000 $10,000 N/A
3 Pack – Save 10% $2,400 $2,700 $2,900 N/A
6 Pack – Save 15% $4,500 $5,100 $5,600 N/A
12 Pack – Save 20% $8,600 $9,500 $10,500 N/A

Team Registration Procedure:


  • All registrants must be employed by the same company.
  • All members of the team must be registered at the same time. Discounts will not be applied retroactively.
  • You must pre-register to take advantage of these rates, which will not be offered on site.
  • Team Registration Rates rates can not be combined with any other offers or discounts.

Call (877) 242-5242 to book your team Monday-Friday from 9am to 5pm Eastern time.

or email registration@searchmarketingexpo.com.

Cancellation Policy, Terms & Permission to Email

You may cancel your attendance by notifying our registration department by fax at (203) 702-5389 or email registration[at]searchmarketingexpo.com by January 22, 2016. Your registration will be refunded less a $100 processing fee. Cancellations after February 4, 2017 are non-refundable.

You may transfer your registration to another person in your company at any time by notifying registration@searchmarketingexpo.com. Reselling or raffling SMX registrations is not permitted.

Where should I stay?

The official SMX West conference hotel is:

The Marriott San Jose 301 South Market Street San Jose, CA 95113

Register early and take advantage of special SMX rates at The Marriott San Jose, just $239 per night plus tax. Free in-room Wifi is included. More information here.

How do I book a room?


During the registration process, you will have the opportunity to secure your accommodations at a special negotiated rate. You may also book your room by calling 1(877) 242-5242. To get the special SMX rate, you must book your accommodations during registration or by calling the number above; the Marriott will not book SMX West guest at this special rate directly.

What is the attire?

Business casual.

What is the weather like in San Jose in March?

Average high temperature is 79 degrees and the average low is 47 degrees.

Who should I contact with my questions?

Please contact us via email at registration@searchmarketingexpo.com or call us at 1(877) 242-5242. You may also visit our website: https://marketinglandevents.com/smx/west

What is the relationship between Search Marketing Expo and Search Engine Land.com?

SMX is produced by Danny Sullivan, Chris Sherman and the entire SearchEngineLand.com editorial team.

What is Third Door Media?

Third Door Media is the parent company of Search Marketing Expo, Search Engine Land, Marketing Land, MarTech: The Marketing Tech Conference, and Digital Marketing Depot.

What are the terms and conditions?


SMX is open to business professionals 18 years and over only. Management may request a business card and photo ID prior to admission.

Third Door Media, Inc. reserves the right to make any changes it deems necessary to this program. We will make commercially reasonable efforts to retain speakers and their presentation topics. However, unforeseen circumstances may result in the substitution of a presentation topic or speaker.

Third Door Media, Inc. reserves the right to use photographs of any Search Marketing Expo attendee in promotional materials.

Third Door Media, Inc. assumes no liability for the acts of its suppliers nor for the safety of any Search Marketing Expo participant while traveling to or from this event. The total liability during the hours of the meeting will be limited to a refund of the delegate fee.

Can I record what is presented at SMX West?

Sessions may be audio recorded without special permission for personal use only. They cannot be placed online or transmitted to others without permission.

Sessions may be videoed only with special permission for personal use and also cannot be placed online or transmitted to others. Short audio and video clips may be used for blogging and press coverage of session. As a general guide, non-contiguous clips of one minute or less should be used. Contact us if you need guidance about longer clips.

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