Obsessed With SEO & SEM

February 19-20, 2020
San Jose Convention Center

Optimize your online presence with fresh SEO insights from the experts

Search engine optimization (SEO) is an indisputable cornerstone of online marketing, but the shape and scope of SEO have evolved tremendously over recent years. Gone are the days of keyword-stuffed copy and a coveted place among 10 blue links. Successful content must be optimized for a vast array of mediums, including video, apps, and voice search. Mobile is more important than ever. Structured markup, JavaScript… it’s a massive landscape, and just when you get your footing, it changes.

You understand the importance of an optimized web presence. You’re serious about staying fresh on the latest SEO tactics and how to implement them. That’s why you should attend SMX West.

Join us February 19-20, 2020 in San Jose, CA for two full days of SEO sessions specifically designed for professionals like you. Major players will be there to share firsthand advice on exactly what they’re looking for when it comes to outstanding content.

Together, we will dive deep into the areas of online marketing that matter most to you and your bottom line.

SEO Sessions

  • Show All Session Details
  • Hide All Session Details

Site Speed Is A Crucial Ranking Factor. Here's What You Need To Know

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Jessica Bowman

Editor at Large, Search Engine Land, Owner, SEO In-house, @jessicabowman

Moderator

Chris Sherman
Partner & VP Event Programming, Third Door Media, Inc., @CJSherman

Future-Proof Your Sites For Google Core Updates

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Barry Schwartz
Contributing Editor, Search Engine Land and Owner, RustyBrick, @rustybrick

In-house SEO Strategy: From Big Picture To Implementation

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Jessica Bowman
Editor at Large, Search Engine Land, Owner, SEO In-house, @jessicabowman

The New NoFollow And Snippet Rules

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Barry Schwartz
Contributing Editor, Search Engine Land and Owner, RustyBrick, @rustybrick

SEO Site Clinic

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Chris Sherman
Partner & VP Event Programming, Third Door Media, Inc., @CJSherman

Behind The Scenes With Google Search Console And Bing Webmaster Tools

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Sandhya Guntreddy

Principal Program Manager, Microsoft, @guntreddy_05

Daniel Waisberg

Search Advocate, Google, @danielwaisberg

Moderator

Barry Schwartz
Contributing Editor, Search Engine Land and Owner, RustyBrick, @rustybrick

Solving Complex JavaScript Issues And Leveraging Semantic HTML5

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Detlef Johnson
Editor at Large, Search Engine Land, Owner, Search Return, @deckarts

Amazon SEO Clinic

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator


Editor at Large, Search Engine Land, Owner, Search Return, @deckarts

Google BERT: What SEOs and Marketers Need to Know

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator


Editor at Large, Search Engine Land, Owner, Search Return, @deckarts

Revisiting Google's Quality Raters Guidelines

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Barry Schwartz
Contributing Editor, Search Engine Land and Owner, RustyBrick, @rustybrick

Optimizing For Voice Search: How Brands And Agencies Are Seeing Real Results

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Greg Sterling
Owner - Search Engine Land Contributing Editor, Sterling Market Intelligence, @gsterling

SEO For E-commerce Category, Product Detail Pages

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Chris Sherman
Partner & VP Event Programming, Third Door Media, Inc., @CJSherman

How Link Building Has Changed: What You Need To Do Now

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Barry Schwartz
Contributing Editor, Search Engine Land and Owner, RustyBrick, @rustybrick

Leveraging Schema And Structured Data For Maximum Effect

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Chris Sherman
Partner & VP Event Programming, Third Door Media, Inc., @CJSherman

Ranking In AnswerBox/People Also Ask

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Jessica Bowman
Editor at Large, Search Engine Land, Owner, SEO In-house, @jessicabowman

What SEOs Need To Know About Changes To Its Crawling Directives And The New Evergreen GoogleBot

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Barry Schwartz
Contributing Editor, Search Engine Land and Owner, RustyBrick, @rustybrick

Getting Reports Right

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Matt Van Wagner
President, Find Me Faster - SMX Programming Team, @mvanwagner

UX And E-A-T, More Connected Than You Think

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Barry Schwartz
Contributing Editor, Search Engine Land and Owner, RustyBrick, @rustybrick

Google My Business: Optimizing Images, Content And Q&A For Ranking Visibility And Engagement

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Greg Sterling
Owner - Search Engine Land Contributing Editor, Sterling Market Intelligence, @gsterling

Optimizing Your Day, Optimizing Your Month - Roadmap Of What You Look At When

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Brad Geddes
Co-Founder, AdAlysis - SMX Programming Team, @bgTheory

Technical SEO For Digital Commerce Clinic

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Detlef Johnson
Editor at Large, Search Engine Land, Owner, Search Return, @deckarts

What's Next For Maps? What Search Marketers Need To Know.

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Greg Sterling
Owner - Search Engine Land Contributing Editor, Sterling Market Intelligence, @gsterling

How To Understand and Beat Your Competitors

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Brad Geddes
Co-Founder, AdAlysis - SMX Programming Team, @bgTheory

SEO Insights

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Chris Sherman
Partner & VP Event Programming, Third Door Media, Inc., @CJSherman

Making Your Case For More Budget, New Tests: How To Communicate What Matters And Get Buy-In

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Ginny Marvin
Editor-in-Chief, Search Engine Land, @ginnymarvin

Video And YouTube In Google Search: It's A Really Big Deal

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Barry Schwartz
Contributing Editor, Search Engine Land and Owner, RustyBrick, @rustybrick

When Your Inventory Changes: SEO Tips For Changing Product Pages

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Chris Sherman
Partner & VP Event Programming, Third Door Media, Inc., @CJSherman

SEO and SEM teams: Why Sharing Your Data Matters

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Jessica Bowman
Editor at Large, Search Engine Land, Owner, SEO In-house, @jessicabowman

Experts Tips For Creating Killer Cross-Channel Reports

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Benu Aggarwal

President, Milestone, INC, @benuaggarwal

Moderator

Jessica Bowman
Editor at Large, Search Engine Land, Owner, SEO In-house, @jessicabowman

SEO Insights

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Chris Sherman
Partner & VP Event Programming, Third Door Media, Inc., @CJSherman

SMX Highlights: 30 Ideas In 30 minutes

+ Learn More
labels Close

Overview

Coming soon.

Speakers

Moderator

Chris Sherman
Partner & VP Event Programming, Third Door Media, Inc., @CJSherman

Obsessed with SEO and SEM?

View the complete agenda here.

Tell me more!

Get updates, exclusive offers, and breaking news!

Back to Top