Speakers

Todd is the Senior Director, Amazon & Product Marketplaces at Merkle. With over 10 years of digital marketing experience, Todd has worked closely with multiple IR 500 clients to effectively grow their PPC, PLA, and Amazon programs. He founded and leads the Feed, Amazon & Product Marketplaces team to ensure that Merkle clients receive industry-leading service through proper feed optimization and management. Todd is a recognized thought-leader on PLAs and Amazon Search management through his multiple Merkle Roadshows and SMX conference presentations.

Robert is a PPC wizard and conversion optimization extraordinaire. He has worked on PPC accounts of all sizes across many industries and has a soft spot for helping small businesses succeed with paid search.

Robert also loves to share his expertise with others by blogging regularly on PPC topics on the Clix Marketing blog, Search Engine People & his personal blog, Righteous Marketing. You'll also find his posts on SmallBizTrends.com, PPC Hero, 3QDigital.com and PracticalEcommerce.com among others. He is also an active participant in #PPCchat on Twitter.

Recreationally, Robert loves playing ultimate frisbee & basketball, riding his mountain bike and downhill skiing. He loves making new friends, so feel free to reach out on Twitter - @robert_brady

With over 10 years of experience in SEO and digital marketing, Sharon Conner is passionate about helping big brands succeed in organic search. At Autodesk, she leads a team of SEOs and analysts that drive organic strategy and conversion rate optimization. She owns global SEO strategy for key products, including AutoCAD, Maya, 3ds Max, Inventor, and Fusion 360. She and her team also lead technical SEO for over 38 international eCommerce websites. In 2019, one of her primary focuses will be developing data science skills within her team to enhance data-driven decision making.

Sharon and her family live in California with their two German Shepherds. In her spare time, Sharon enjoys CrossFit, boxing, and coaching youth soccer.

Cara deBeer is a Paid Search Director at Catalyst. Based in Catalyst’s Boston office, she has over 12 years of experience in the search marketing industry. Cara has worked on the both agency side and client side with some of the largest and best known brands in the world. She has run managed paid search campaigns across a wide of verticals, ranging from legal (most expensive CPCs in the industry, $300+) to tech to CPG and pharma. In addition to paid search, Cara also has SEO and paid social experience.

I wear many hats, but my favorite hat is helping grow and nurture the SS Digital team and partners. I am one of three partners at my integrated digital marketing and advertising agency in Michigan. I lead our top accounts in communicating client visions, developing specific, measurable campaign objectives and establishing integrated marketing plans. I also enjoy educating others through speaking engagements and workshops.

Brad Geddes has been involved in PPC since 1998. He is a co-founder of AdAlysis, an ad testing & recommendation platform. Brad is the author of Advanced Google AdWords, the most advanced book ever written about Google's advertising program.

Brad has worked with companies who manage tens of thousands of small PPC accounts and other companies who spend millions on marketing each month. His experience ranges from owning his own agency, to managing a boutique agency, to overseeing programs that were official resellers of Google and Microsoft. Some brands he has worked with include: Amazon, Yahoo, Google, Thomson Reuters, YP.com, Encyclopedia Britannica, and Salesforce.

One of his trademarks has been demystifying the complicated aspects of SEM. Not one to hold secrets, Brad prefers to educate his readers on the various aspects of crafting successful marketing campaigns to ensure the success for all parties involved.

Andrew is Founder and President of Toronto-based Page Zero Media, a digital marketing agency founded in 2000. Page Zero manages clients' paid search campaigns; Findability (SEO, content, social, paid social); and other forms of effective audience targeting. Andrew also co-founded HomeStars, a Canadian consumer review site (recently acquired by HomeAdvisor, part of IAC Interactive). Andrew's content claims to fame include iron man streaks of conference speaking, and authoring the first major published how-to book (2005, 2008) about the Google Ads platform. His side hustle, Zerobot, is wholly owned by Page Zero.

Bartosz Goralewicz is the co-founder of Elephate Agency, where daily tasks revolve around deep technical optimization of large, international structures. He leads a small, highly specialized team of technical SEO experts working hand in hand with clients' developers. Elephae believes in paving new ways in the SEO industry through bold, precise SEO campaigns for clients, SEO experiments and SEO case studies. Technical SEO is not only his job, but one of his biggest passions. He spends much of his time traveling around the world to share this passion with like-minded SEO folks.

Bastian Grimm is Director Organic Search at Peak Ace and a renowned expert for large scale, international SEO - handling sites of almost any size in highly competitive industries. Having a background in software development and more than 15 years of experience in online marketing, Bastian still hugely enjoys all aspects of technical SEO. Peak Ace is an award winning, Berlin-based full service performance marketing agency with a strong focus on "all thing search" serving clients in more than 20 different languages. Having spoken all around the globe at almost every major industry event Bastian enjoys traveling and meeting new people. Prior to running his own companies, he set up and trained in-house SEO teams for brands like Fox Mobile Group and oversaw their SEO activities in 25+ countries and for 100+ websites.

Mark is chiefly responsible for creating WordStream’s data-driven industry research, analyzing data and spotting trends within AdWords, Bing Ads, and Facebook. He regularly presents his research on trends in the PPC industry on webinars and at conferences around the country, such as SMX, Social Media Week, and Pubcon. His work has also been featured on CNET, The Washington Post, MSNBC, BBC and CNN. In 2017, Mark was named the 5th most influential PPC Experts by PPC Hero.

Marco leads the North American Global Partnerships team for the Google Assistant. Marco is also the Global Lead for Partner Discovery, helping developers succeed throughout their journey on the Assistant.

Prior to joining the Assistant Team, Marco spent more than 6 years at Google leading the Business Development and Emerging Market Teams across 3 continents and more than 20 countries building monetization partnerships with large web publishers and app developers.

Aaron has been in digital for a decade, starting when he was "given the keys to the car", managing Paid Search for DuPont as a college junior. He's worked in verticals ranging from local adoption agencies & small retailers to enterprise ecommerce & SaaS. Over the course of his career, Aaron has managed internship programs, led hiring initiatives, consulted with agencies across the industry and built teams of two dozen. Now a Sr. Account Executive at Elite SEM, he leads relationships and teams overseeing some of the largest B2C brands in the world.

In addition to his duties in the digital media world, Aaron's an adjunct instructor at Drexel & University of Vermont, working to grow the next generation of great marketers. He moonlights as a homebrewer, hockey player, slow cyclist and claims to be the industry's top chef.

Currently a Digital Marketing Manager at Thriftbooks.com where he is manages Paid Search, Affiliates, Social Media & Remarketing efforts. Previously, Seth Meisel was on the in-house Marketing Team for drugstore.com/beauty.com (now a Walgreens company) for 10 years.

Seth has previously spoken at SMX Advanced 2014 on “Maximizing the Synergy of Paid Search & Social” and Click Z Live Chicago 2014 “"Follow, Reach, Convert: Innovative Retargeting/Remarketing.”

Michelle Morgan is the Director Client Services at Clix Marketing. She got her start right out of college as an in-house PPC pro in 2010. After developing the fundamental skills for PPC, she wanted to take things to next level. She made the jump to the agency world at Clix in 2012. Since then, she’s expanded her knowledge in all fields needed for PPC: Search, Social, Display, Remarketing, and Analytics. She manages accounts in many different industries and markets, but will always have a soft spot for lead gen.

Mark Munroe is the founder of SEORadar.com after spending 10 years an in-house SEO working websites that included Trulia, UsedCars.com, EverydayHealth, Wine.com and Sidestep (acquired by Kayak). He specializes in large complex sites, with millions of pages and dealing with the indexing, performance and technical issues common to those types of sites. He frequently writes on SEO topics for SearchEngineLand, SearchEngineJournal and other publications and can bee seen speaking at SMX & Pubcon.

Mark started SEORadar in 2015 to address the all too-common problem of unplanned changes wreaking havoc to SEO initiatives. The product monitors websites for changes that can have an impact and generates the appropriate alarms to eliminate risk and prevent SEO disasters.

Sean is a paid media leader at Red Ventures, a full-funnel customer acquisition firm based in North Carolina. Sean is responsible for driving the paid media performance for RV's largest partner and developing his team to excel technically and professionally.

Outside of digital marketing execution, his passion is team development. He created and leads the onboarding process for the dozens of new paid media analysts each summer for the last 3 years. Further, he has organized the Training and Development Academy (TADA), a weekly program to improve the technical and business skills of paid media analysts at Red Ventures.

Christi is the Head of Evangelism for Bing at Microsoft and is on the Board of Directors for the Search Engine Marketing Professional Organization (SEMPO) and the University of Idaho School of Business. For over a decade Christi has led Digital Marketing teams at Microsoft, Expedia, Harry & David, Pointmarc and Point It. She is passionate about search marketing and has spent her career helping businesses solve their marketing challenges and goals through studying and analyzing data to develop actionable insights and strategies. Christi has been recognized by PPC Hero and her peers as one of the top 25 Most Influential PPC Experts in 2018, 2017 and 2016 and 2015. She's spoken all over the globe on voice search, organic search and paid search.

Brooke serves as a senior digital manager with over 6 years experience, helping her clients grow their digital strategies using tactics from paid search to social media marketing. With her experience and passion in digital marketing, analytics, and strategic planning, she helps clients deliver relevant customer experiences at every stage of the user funnel.

Brooke has been featured in the Search Engine Journal, contributing to the "28 Experts On The Top 2019 PPC Trends" and her client strategy contributed to NordicClick's 2018 US Search Awards for "Best Use of Video in a Search Campaign."

When not working, you can find her playing with her corgi and cat, enjoying a round of (novice) golf, or catching up on the latest season of Law & Order SVU.

Nick Pandolfi is on the Product Partnerships team at Google working on the launch of the Google Assistant and Google Home. A magazine advertising veteran, Nick worked in advertising with Google in New York City before his move to the Bay Area. Nick is highly experienced in managing partnerships with large media companies and advising on monetization strategies. Nick attended New York University and is currently completing his MBA at Wharton.

Max Prin is the Head of Technical SEO at Merkle. The SEO technical team ensures the accuracy, feasibility and scalability of the agency's technical recommendations. Max supports Merkle's SEO department by developing SEO best practices, tools and processes through research and testing. Max is also in charge of developing and publishing TechnicalSEO.com.

http://marketingland.com/author/max-prin
https://maxxeight.com

Andrew Ramm is President and General Manager of Alexa.com, the marketing analytics subsidiary of Amazon. He is responsible for building and developing the executive team, establishing the company’s culture, setting overall direction and driving day-to-day decision making.

During the past 25 years, Andrew has driven significant growth for some of the most well-known and widely respected product lines in the areas of data analytics, digital design, digital music, VR and video technology – including positions at Avid Technology and Autodesk. With Alexa, Andrew has refocused the business on audience and content analytics, leveraging the company’s 20-year history of big data and machine learning expertise to deliver unique insights to marketers and brand builders trying to connect with and engage a broader user base. An industry speaker, Andrew's most recent talk discussed "Context is King: The Secret Sauce for Data Driven Decisions."

Outside of work, Andrew is an accomplished guitarist and an avid reader of books on astrophysics and quantum mechanics. He lives and works in San Francisco.