Obsessed With SEO & SEM

February 19-20, 2020
San Jose Convention Center

Why Should You Attend SMX?

For over a decade, nearly 70,000 marketers have trusted SMX to deliver cutting-edge, actionable tactics that generate more traffic, higher-quality leads, increase conversions, and stronger sales.

SMX West is the premier search marketing conference on the West Coast. Programmed by the Search Engine Land editors, the agenda features crucial aspects of an integrated search marketing strategy, including SEO, SEM, ecommerce, CRO, analytics, attribution, content, video, mobile, tools, and so much more.

We guarantee you’ll walk away with at least one actionable tactic that will help take your search marketing campaigns to a new level in 2020 and beyond.

Need more reasons to attend? Here’s 11:

Unbiased, trustworthy content. SMX isn’t produced by a vendor or digital agency. It’s programmed exclusively by the editorial team at Search Engine Land, the publication of record for search marketers. That means the content you get will be unbiased, trustworthy, and hot off the press.

Form matches function. Sessions are constructed so the format matches the topic. Solo sessions offer expert-led deep dives. Panels provide a variety of viewpoints. Roundtables ditch PowerPoints when free-flowing discussion is most valuable. Clinics address your specific, case-by-case needs in a dedicated Q&A environment.

Invaluable connections. Networking is a cornerstone of the SMX experience. You’ll meet prospective clients, partners — even future talent — and grow your circle of professional contacts at exclusive networking events. Trade ideas, talk shop, and discuss innovative ways to overcome common marketing challenges with people who are where you are.

100% white hat. Our speakers are held to the highest ethical standards. You only learn tactics that are safe for your brand or clients. No get-rich-quick schemes that might land you in hot water with regulators, the search engines, or your boss.

Good company. Some of the world’s most successful brands send their best to SMX. You’ll train alongside search marketers from companies like…

Time-saving solutions. From esteemed boutique agencies to marketing technologies and search engines, you’ll find products and services that save you time and make you money in the Expo Hall. Attend sessions on the Solutions Track and in the SMX Theater for case studies, demos, and insights from our knowledgeable vendors.

Deep dive workshops. Hungry for more? Add a full-day, full-throttle workshop to your itinerary. This is a fantastic opportunity to train with industry experts in an intimate, hands-on environment. Stay tuned for a list of topics coming to SMX West 2020.

Ultimate team-building experience. Divide and conquer the entire agenda when you bring your team. Attending as a group is a wonderful way to boost company morale and get everyone on the same page — speaking the same language and working towards a shared vision of success. Unlock special discounts when you send a group of three or more! Check out our team rates.

Exceptional amenities. Being away from your home and office can be exhausting. At SMX, you’ll enjoy amenities that keep you productive on-the-go: Full breakfasts, hot lunches, delicious refreshments, and WiFi throughout the entire venue.

Safe environment. We are proud to deliver a welcoming, harassment-free conference experience for everyone – attendees, speakers, sponsors, staff. No exceptions. Period.

Validate your attendance. When you come to SMX, you’ll get an official Certificate of Completion. It’s a great way to verify you attended the event (perfect for travel and registration reimbursements), demonstrate your dedication to continued training, and showcase your involvement in the industry and SMX community.

But don’t take our word for it. Read what past attendees have to say about their experiences at SMX:

Raves For SMX West

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SMX West is hands down one of the best conferences for SEO and SEM managers due to the breadth of topics covered and excellent speakers talking about what's happening *RIGHT NOW*. What really helps me justify attending this conference is the networking opportunities with the speakers and attendees. Each year I go to the conference with questions and I'll meet multiple individuals who can help answer my question as well as provide a fresh perspective so that I can solve the issues at hand and have new tactics and ideas to take into my next fiscal year planning sessions.

- Christi O., Bing Ads

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I came away with a lot of action items that I could implement almost immediately. There were also good high-level discussions on strategy and the future of the industry.

- Andon C., Medical Practice and Research Group

Coming to a conference is an investment. You put a lot in and deserve to get a lot out. Join us at SMX and walk away with fresh tactics, tips, and techniques that can be immediately implemented to drive traffic, convert visitors, and grow your business. You’ll also leave with something else you’ll be hard-pressed to put a price on… a true sense of solidarity with your search marketing community!

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