Blackbird PPC, VP of Analytics
Ben is VP of Analytics at Blackbird PPC after successfully managing Adobe's Product Analytics group in the Adobe Advertising Cloud. Ben is a seasoned digital marketing strategist with experience in Europe and the US, and was listed as one of the best eCommerce PPC Experts by PPC Hero in 2014. Ben has spoken multiple times at SMX and Adobe Summit on the topics of bidding, and artificial intelligence in advertising. He provides data-driven and actionable insights on strategies to optimize search, social, and display initiatives.