UpBuild, Founder & CEO
Mike Arnesen is a 10-year industry veteran and a recognized industry leader in SEO and analytics. Mike has spoken at dozens of industry conferences and is addicted to speaking at SMX. A huge company culture and team development advocate, Mike’s previous role as the Director of Analytics & Optimization at SwellPath led the company to an unmatched reputation and a successful acquisition.
Mike is now focused on building a best-of-breed team of digital marketing consultants with UpBuild. Moving away from the large agency model of “more clients = success”, Mike’s focus is to foster close partnerships with a small number of clients to provide truly exceptional digital marketing ROI.