Marketing Land Events Speaker:

Kevin Lee

Director of Community Management, Yelp


Kevin Lee is the East Coast Marketing Director for where he manages a team of local Community Managers, supporting them in a wide range of marketing efforts across nine cities in the US and Canada. Based in New York, Kevin leads the charge on grassroots marketing efforts to foster and support passionate and vibrant local communities of consumers and business owners throughout the eastern seaboard.

Previously, Kevin served as the Yelp Community Manager in Washington, DC. In this role, he acted as local ambassador and brand evangelist, hosted buzzworthy exclusive events for thousands of attendees, and penned a weekly newsletter to a subscribership reaching thousands of locals. Prior to joining Yelp, Kevin worked for Booz Allen Hamilton where he provided CRM technology consulting to federal and state-and-local agencies. Former client projects include an implementation of Oracle BI integrated with a Siebel enterprise case management system, and a customer segmentation strategy for a major NYC utility. Before entering management consulting, Kevin was a business intelligence program manager for AOL's Access division's business planning and reporting unit.

Kevin holds a B.S. in Industrial Engineering and Management Sciences from Northwestern University.

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