Director of Data Insights & Analytics, Ayima
David got his start as a programmer building websites and databases for some of the largest businesses in the US. Needless to say he is a numbers guy and has a passion for analytics. David has helped trouble shoot and provide analytics solutions for some of best-known financial, retail, telco companies in the world. You could say data led David into the realm of SEO, a journey which began when he realized he could boost a site's traffic through good old fashion tech love. After conquering mid-level sites on his own, he joined an agency where he became responsible for strategy at one of the largest financial institutions in the world.
A true SEO addict, David constantly testing and building sites for the sheer enjoyment of trying out theories and experimenting with algorithm updates. He prides himself on being a part of the data revolution - he tries to tie every piece of data he can into strategy. One of his favorite quotes is: "If we have data, let's look at data. If all we have are opinions, let's go with mine."
His thirst for understanding technology is endless. Excel is his playground and he is always building macros for clients to make their Excel experiences more pleasant and enlightening. He also runs his own social media site, develops apps and has built a D3 library. As a big believer in the future of data-driven strategy, David is always happy to have a chat with a fellow data devotee.