Marketing Land Events Speaker:

Keith Ippel

President & COO,


Mr. Ippel is a team leader who thrives on the innovative and global nature of the software industry. Under his leadership, the lat49 mapvertising technology and network evolved from concept to product launch in less than a year with key partnerships in place including MapQuest and In his previous position as Director of Operations and Customer Care at Infowave Software, Mr. Ippel led the Customer Care team through the first sales of services to partners, partner sub-contracting agreements, and the implementation of an up-sell strategy to existing customers. Mr. Ippel earned his MBA from the Richard Ivey School of Business at the University of Western Ontario where he was the MBA Association President.

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